EXPERIENTIAL DESIGN
KATE SPADE, NEW YORK FASHION WEEK PRESENTATION
Role: Production Designer
DIESEL X MONSTER COLLAB EVENT
The step and repeat was designed to be interactive, allowing guests to use headphones for the photo. Inside the event guests could utilize the custom listening station to try out the new headphones.
3DEA EXHIBIT
The 3D printing showcase at the Eventi Hotel in NYC was designed to showcase printers, display 3D-printed objects, and offer a lineup of classes, workshops, and presentations.
DIESEL MADISON EVENT - NY FASHION WEEK
Role: Creative Manager /Graphic Designer
In celebration of Diesel's new flagship store opening, the event had multiple social activations featuring emoji décor, as well as cheeky nods to the prevalence of hashtags and the digital world we live in.
NYC Fashion Week Event
Role: Creative Manager /Graphic DesignerIn celebration of Diesel's new flagship store opening, the event had multiple social activations featuring emoji décor, as well as cheeky nods to the prevalence of hashtags and the digital world we live in.
DIESEL 5TH AVENUE STORE
To stand out amongst all the other brands on 5th Avenue in New York City, the "Be Stupid" Ad Campaign was activated in the windows and throughout the entire store as vignettes with mannequins.
DOWNTON ABBEY SPEAKEASY
Role: Designer / Producer / Graphic Designer
LA MER PRODUCT LAUNCH EVENT
The demo activation with Patrick Ta was designed to introduce the newly launched makeup line, and reinforce loyalty among a key demographic for the brand. The demo was recorded and streamed as a live feed on multiple screens throughout the DFS store in Waikiki.
TORY SPORT SHACK POP-UP
The pop-up displayed the new Tory Sport line, and models served up shave ice to promote the new store opening at Ala Moana Center.
GQ MAGAZINE "BEST STUFF" ACTIVATION
Role: Designer / Producer /Graphic Designer
The activation focused on GQ's "Best Stuff" with a customized wall display showcasing every gadget, gizmo, bag and car featured in the monthly issue.
GANT BLEEKER STREET STORE - FIXTURE DESIGN
Role: Designer / Producer / Graphic Designer
Custom display fixtures and cash wrap counter refreshed the in-store experience on Bleeker Street.
DIESEL ISLAND, MIAMI FASHION WEEK
Role: Designer / Producer
The 'Diesel Island' ad campaign was brought to life for Miami Fashion Week. Tropical lounge cabanas made out of Diesel denim and bamboo, silk screen throw pillows, Persian rugs and vintage nautical props created island vibes for the party.
DIESEL APARTMENT, COTERIE TRADE SHOW
Role: Designer / Producer
The new womens line "I am who I am" was showcased within the pop-up apartment concept.
